Think back to when you bought your home.Why did you buy it?The reason you bought it will most likely be the same reason the next person buys it. If you bought your home because of awesome entertaining area, chances are the next buyer will be attracted by the same thing. Your awesome entertaining area should be the focus point of your marketing. Select a few of the best pictures to use online.
3 parts of an ad
The photos, the heading and the body (the words used to describe your home).Keep things simple when writing an ad. Don’t use too many words.The ad writing formula is: Establish a catchy ‘benefit focused’ heading. You may have to play around with several headings before you find the right one. The heading should capture the best feature of your property and explain the key benefit of your home.
Next, write 1 or 2 sentences describing your property.
Example: This recently renovated family home is set in a quiet street only 5 minutes walk to shops and station.
There is no point writing much more than this as an opening paragraph.
Now, list the features of your property.Like this,
Features include: Ducted heating, Built in robes etc. It’s here that you can provide a list of all your property’s features. Warning: Do not ‘over sell’ your property in an advertisement. If you do, you could sell for less. Remember, the purpose of the ad is to attract buyers to your home. It’s not supposed to sell your property.
Do not give too much information because buyers may have no reason to inspect.
If you have presented you home well. And the price is right. You home should sell itself.
Today, almost all buyers search for a home on the internet. Despite what many real estate agents will tell you, there is no need for expensive print advertising. This is a very good way of selling your house privately.
Photos
Most buyers are attracted by the photos first. Some admit they never even read the description. Buyers are attracted by the photos first. Only use a few good photos in your ad. 4 or 5 should be enough.
One ‘bad’ photo – that’s all it takes to turn a buyer off. So make sure all your photos, and your home, are attractive.
How To Create An Ad For Your Home is a post from: Sell Your House Privately
